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This Must Be The Place: How Music Can Make Your City Better: Book Launch

October 2 @ 6:00 pm - 8:00 pm

The Green Room at Crosstown Arts
Monday, October 2, 2023
Time: 6-8 pm
Tickets: Free


Shain Shapiro launches his new book, This Must Be the Place: How Music Can Make Your City Better, in conversation with Music Export Memphis’ Elizabeth Cawein.

Presented by: Crosstown Arts, University of Memphis School of Urban Affairs and Public Policy and Rhodes College Curb Institute.

Join Shain as he launches his book in one of the homes of American music — Memphis. Shain will be joined onstage and interviewed by Elizabeth Cawein, Executive Director of Music Export Memphis. The discussion will be about the book, about Memphis and how the city can foster economic and social growth through its incredible music assets.

Doors: 6 pm

Interview: 6:30-7:30 pm

Networking & signing: 7:30-8 pm

About the book:
This Must Be the Place introduces and examines music’s relationship to cities. Not the influence cities have on music, but the powerful impact music can have on how cities are developed, built, managed and governed. Told in an accessible way through personal stories from cities around the world — including London, Melbourne, Nashville, Austin and Zurich — This Must Be the Place takes a truly global perspective on the ways music is integral to everyday life but neglected in public policy. Arguing for the transformative role of artists and musicians in a post-pandemic world, This Must Be The Place not only examines the powerful impact music can have on our cities, but also serves as a how-to guide and toolkit for music-lovers, artists and activists everywhere to begin the process of reinventing the communities they live in.


October 2
6:00 pm - 8:00 pm


The Green Room

1350 CONCOURSE AVE • MEMPHIS, TN • 38104 • 901.203.8300